"Wide Open Air Time" - Country, Computers and
Convergence.....
It's not the format you would think a computer show would
be on, but it fits. Country is so vast in its listenership
that it really opens the floodgates for trying out new and
creative things on-air and that's exactly what KHAY 100.7
FM is doing in Ventura County.
The night show jock, Matt Michaels runs a full show with
impersonations, voices and a studio flooded with guests at
his "Santa Fe Cafe." The show is packed, and each
night features a different topical guest. Everything from
dogs to psychics to me, the Computer Diva on Wednesday nights
from 9-12. A true diva I may not be, however we feature tech
news, new products, cool web sites and offer help to callers.
The main objective is to entertain the restless country-listening
folk in between the latest Garth Brooks song request.
Matt Michaels features impersonations, voices and a
studio flooded with guests
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One thing I have learned about country listeners; they love
the on-air staff and they consider us part of the family.
Sometimes they aren't even calling to talk about technology.
Callers have anecdotes about their divorces, criminal backgrounds,
jobs, and political affiliations. They share stories about
living in Ventura County and loving it here. They are kids,
teens, new parents and seniors......there's no limit to the
diversity in our listeners.
KHAY's reach is pretty large. We chuckle when someone calls
in from Agua Dulce or far out of the county, but the fact
remains, it's a family friendly station and it has been serving
the local community for 30 years.
The callers have pretty simple questions......"How do
I keep an eye on my kids on the computer," and "Why
do I keep getting those pop-ups?" I haven't been stumped
yet, but I am sure that time will come. I get especially excited
when someone has a graphics or web design question; my specialty.
I could talk for days about flattening gifs or navigational
animation on the internet!
How-To shows have really gained momentum in the last few
years. The networks have swelled with tutorial type programming.
You can plant a hygrangea with Martha, cook a meal under 20
minutes with Rachel, create a windowbox at the Old Yankee
Workshop or even build a robot you may have seen on Monsters
Garage. The idea that you can "Do it yourself" has
jumped across all mediums, airing right alongside the traditional
tv sitcom or within a regularly formatted music show. It's
working, it's cheap production and I doubt it's going away
any time soon. It's making celebrities out of Jesse James,
Rachel Ray and Bobby Flay while simultaneously keeping production
costs low and ratings high.
You can catch me on Matt's show spewing useless knowledge
about bits and bytes each Wednesday night from 9-12pm. We
laugh, we sing, we give away bits of advice; but most of all
we entertain. Isn't that what it's all about?
Update: The "Computer Show" is now over. Following
her stint as Computer Diva, she was offered her own show.
Jocelyne is now J.R. and you can catch her on Saturday Nite
Request Live on KHAY Radio, 100.7
on Saturday nights.
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